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KOREA

January 2021

Lasting Legacy of
a True Sportsman

interview

Soccer Pioneer

Park Ji-sung

Despite retiring from the game in 2014, Park remains to Koreans an icon of the sport who flourished overseas as a representative of Korea. This explains his nickname haebeoji (father of Korean players overseas) by fans and mentors.

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Indie Film

Inclusive Cinema

indie culture

Inclusive Cinema

The 21st century has seen cultural inclusivity and the spirit of embracing diversity grow in prominence.

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Sikhye

Seasonal Delights

Cool as Rice

One of the most popular drinks using rice as a key ingredient is sikhye, a sweet dessert beverage that is also known to have health benefits.

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For 2021, we are bringing to fore tidbits of our daily lives: something many of us in these pandemic-ridden times realize we could¡¯ve cherished more, attributed greater fondness and gratitude toward. It¡¯s a considerable shift from our prior intent to highlight the ¡®best of¡¯ (what our nation offers) — which is arguably the spirit of our organization, as a promoter of the nation.

We believe that by exposing possibly more mundane, practical and commonplace bits of Korean life — including the everyday customs of contemporary and ancient Korea, plus all the periods in between —, you feel more intimate to our nation and all that we have to offer.